Vol. 5 No. 3 (2021): september-december

Published: 2021-09-11

Editorial

Articles

  • Customer switching intentions in commercial banks: a case of selected commercial banks in Dar es Salaam

    Seule Nzowa
    307-320
    DOI: https://doi.org/10.51359/2526-7884.2021.250399

  • My homes and my choices: links between consumption and ontological security of brazilian expatriates

    Ana Luisa Menna Barreto Amil, João Felipe Rammelt Sauerbronn
    321-338
    DOI: https://doi.org/10.51359/2526-7884.2021.249108

  • Green marketing: comparing the consumption of ecological products of generations X and Y

    Carla Magalhães, Arminda Paço, Hugo Alonso, Marta Oliveira
    339-355
    DOI: https://doi.org/10.51359/2526-7884.2021.250619

  • Product and point of sale: aspects that influence meat purchase frequency

    Alberdan José da Silva Teodoro, Eduardo Gomes Carvalho, Marcos Giovane da Silva, Rondinelli Heitor Resende Andrade
    356-372
    DOI: https://doi.org/10.51359/2526-7884.2021.251057

  • The impact of celebrity endorsement of sporting goods on consumer purchasing behavior

    Vahidreza Mirabi, Fariba Fathi, Mohammad Fotouhi-Ardakani, Razieh Khojasteh Avorgani
    373-399
    DOI: https://doi.org/10.51359/2526-7884.2021.251296

  • Impact of personal values on political consumption: the moderating role of interpersonal influence in social media

    Juliano Domingues da Silva, Ana Tereza Delapedra, Ana Maria Campos Manoel, Isis Helena Martins Cassiolato
    400-415
    DOI: https://doi.org/10.51359/2526-7884.2021.251206

  • Consumption of visually impaired students based on the theory of consumer vulnerability and resilience

    Pedro Felipe da Costa Coelho
    416-427
    DOI: https://doi.org/10.51359/2526-7884.2021.250018

  • The purchasing decision for sustainable products based on the fundamentals of behavioral economics

    Luciane Albuquerque Sá de Souza
    428-444
    DOI: https://doi.org/10.51359/2526-7884.2021.251033

  • Analysis of the consumer’s behavior in the period of the crisis and dissemination of Covid-19 in Brazil

    Livia Mendes Carneiro, Eveline Barbosa Silva Carvalho
    445-465
    DOI: https://doi.org/10.51359/2526-7884.2021.249999

  • Empirical evidence from the muscle dysmorphic disorder inventory in regular gym practitioners

    Nilton Soares Formiga, Lorena Pimentel Borges
    466-483
    DOI: https://doi.org/10.51359/2526-7884.2021.249161