Vol. 3 (2019): Special Edition - Consumption and Gender

Published: 2019-09-22

Editorial

Articles

  • A “new man” for consumption: the representation of masculinity in Avon and Natura advertisements

    Leonardo Botelho Dória, Patricia Cecilia Burrowes
    1-13
    DOI: https://doi.org/10.51359/2526-7884.2019.242584

  • Digital media and negative reactions to LGBT advertising

    Arize Sousa Fernandes Oliveira, Monica Machado
    14-23
    DOI: https://doi.org/10.51359/2526-7884.2019.242581

  • How to be a woman in advertising: femvertising and "new" representations of femininity

    Andrea Melo Bayone, Patricia Cecilia Burrowes
    24-37
    DOI: https://doi.org/10.51359/2526-7884.2019.242586

  • The challenges of exercising participatory paternity in the brazilian consumer scenario

    Camila Pires Felisberto Garcia
    38-54
    DOI: https://doi.org/10.51359/2526-7884.2019.242748